食用油シリーズ 
株式会社伊勢丹

Cooking Oil Series 
ISETAN Co., Ltd.

Category: Packaging Date: 1983

One of the private brand products developed with the concept of "gourmet oriented merchandise." The design succeeded in obtaining a clear merchandise position in the market with messages "cooking delicious thing, eat, and enjoy" by four ways of appealing design " materials, quality, performance and information of food. " Not only individual product distinction was expressed but also the identity of Isetan Brand was successfully established.