東京オリンピック招致エンブレム (2016招致) 
特定非営利活動法人東京オリンピック招致委員会

Tokyo 2016 Summer Olympics bid Emblem 
TOKYO 2016 Olympic Games Bid Committee, Specified Nonprofit Corporation

Category: Branding Date: 2008

In July 2007, the logo for Olympic Games Bid was announced. The concept of the logo was a knot. Tying people to people, sports to culture, cites to environments, children to future, Japan to the world and our hope. The five colors of the Olympic Games expressed in layers with Japanese traditional design called "Mizuhiki" symbolizing a knot as the motif. In June 2008, according to the designation of IOC Committee as the nominated city, the logo was renewed to "Bid Emblem" with Olympic symbol.