「Seaguar」釣り糸ブランド 
クレハ株式会社

“Seaguar” Fishing Line Brand 
KUREHA CORPORATION

Category: Packaging Branding Date: 2007

"Seaguar" is the brand for an ocean fishing line with track record of more than thirty years since fluorocarbon line was developed first time in the world. Though GK Graphics worked on the logo mark and package ten some years ago, the mark was renewed in 2006 to intend to keep the position of top brand of times.
The new logo mark expresses advance spirit as the brand-pioneering trend of times, while present image has been succeeded, by capital "S" in double lines with imagination of ocean current. Also the package design was renewed in trying to appeal brand performance by a water droplet in the image color set for respective variations and the frame that symbolizes strength and flexibility supporting the droplets.