キャットフード 「シーバ」 
マース ジャパン リミテッド

Sheba cat foods 
Mars Japan Limited

Category: Packaging Date: 2012 (2010-)

Sheba is a global brand of high end cat foods. A clear visibility to stand out between the vast number of competitors and a tasty impression of a high end cat food was required for the design.

The effective use of the key brand colors gold and black has enabled the products to stand out as a single brand group. At the same time we also nailed impressive sizzle shots for each product to appeal their characteristics. The packages aim to produce the feel of a luxurious treat to bring back the time enjoyed with your pet, and also a sense of high quality not unlike gourmet dishes for people.