JR東日本 LED専用書体開発 

Development of a Font Exclusive to LED device for Japan Railway East 
East Japan Railway Company / Shinyosya

Category: Branding Date: 2004

We developed the font exclusive to LED variable signage device for Japan Railway East.
Natural and higher legibility of letters expressed by LED device was successfully implemented.
The result was brought by analysis of Kana (Japanese syllabaries), Kanjis (Chinese characters), alphabet and numerals in detail respectively for easy cognizance and legibility. Also quality formative reproduction of letters was achieved with smooth and curved lines by utilizing higher reproducibility of gradation.
While the devices have been currently installed at Shinjuku station and Tokyo station, installation of the other stations will be followed. The project was awarded the Good Design Award of year 2005, SDA Excellent Award and Blnel Award (UK).