『モノと日本人』 
東京書籍株式会社

“Material things and Japanese” 
TOKYO SHOSEKI Co., Ltd.

Category: Graphic Date: 1994

"Material things and Japanese": written by Kenji Ekuan (Chairman of GK Design Group).
What should we expect and create in the twenty-first century? The book reveals Japanese views on things as identifying the history of relationship between Japanese and things based on an assumption that the Japanese are people believe in things. With author's all might, the message addressed to all people in industries are compiled here.
Poster depicted the exhibition of Kenji Ekuan and GK Design Group with the theme "Aesthetics of Dougu." Since established in 1953, GK has pioneered various design realms centered by industrial design. GK Group will further be active, as a creative entity, for trying to make many futuristic proposals with three operational pillars as businesses, movements, researches. "Aesthetics of Dougu" is a way of thinking and an approach to create new life culture through designing things. GK firmly believes that the twenty-first century will be the very age of design.