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“Tiger Vacuum Bottle” Symbol Mark

Tiger Corporation.

The renewal work of the Corporate Identity was done to clearly express the posture of the Tiger. It largely stepped up toward the future by changing the company name as its business development was hoped as sixtieth anniversary was approaching.
The company intended to serve people for their diversified new life style. It was also focused on refined and fashionable trend required in all aspects of life. It was demanded that the company's symbol mark should be refreshed to met up dated styling. It had to inspire simple, international, and hefty feeling, and also it was required to express compliant, clear and familiar design.
Logotype: OBAYASHI Mikihito

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